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Feds to Big Auto: Spill It

The U.S. Commerce Department wants automakers to whisper in its ear. And by whisper, we mean fill out a 34-page questionnaire detailing all their secrets — the nitty gritty of product planning, suppliers, and finances not already disclosed in public filings — under threat of financial penalty or imprisonment. As ...

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Nissan’s Kicks Ad Proves Automakers Can Still Do Marketing Right

Having released the pint-sized Kicks crossover into the North American market last month, Nissan needed marketing material to help boost visibility. Normally, car ads are platitudinous, offering little in the way of novelty to get us truly excited. The reason for this is because trying something different can result in ...

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Kia’s Stinger Has a Big Yellow Problem

Kia’s Stinger burst onto the automotive landscape in what seems like the rear-drive sedan’s twilight years, enlivening the lower end of the market with its pleasing profile, available twin-turbo V6, and palate of eye-catching colors. It’s one of those colors — Sunset Yellow — that’s causing headaches for the automaker. ...

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BMW M2 M Performance Parts Concept Hits Goodwood Festival of Speed

While old school BMW enthusiasts love to criticize their favorite brand for spoiling itself with electronic steering and sacrificing fun for technology, proponents of other automakers claim Bavarian Motor Works has flat out ruined itself. However, the truth of the matter is that BMW still offers an array of suburb ...

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